Search Engine Optimization

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• Integrated Approach
• Keyword Research
• Page Optimization
• Promote & Monitor
• Periodic Review
• SEO Advice

Keyword Research and Analysis

Keyword Research and Analysis uses existing keywords to research and determine the optimal keyword phrases for each page. We look for phrases with high requests by searchers and less competition.

This is a crucial step in search engine optimization! Without the proper keywords, you may have traffic to your site but it may not be your targeted audience, your niche market. It may not convert into actual sales. Keyword balance is important to search engine optimization. Keyword research and analysis determine the strengths and weaknesses of your web page with recommendations for making your page more targeted for both the search engines and page visitors.

What we do to know your targeted keywords...

• Research and analysis of the best keyword phrases to target
• Analysis of your pages for
  • Keyword Frequency ...the number of times a keyword is in a web page
  • Keyword Density ...the ratio of the number of times a keyword is found in a web page to the number of words on the page
  • Keyword Prominence ... relates to the proximity of the keyword to the beginning of the analyzed area of the page
• Analysis of your
  • Title Tag ... defines the title of your page and displays at the top of the browser window
  • Meta Tags ...provide information about your web page but do not affect how a page is displayed
• Suggestions for more effective web copy based on selected keywords
• Comprehensive Search Engine Optimization reports with recommendations, time and cost estimates